GST Rate on Marketing
The GST rate on marketing is 18%, under SAC code 999292 (marketing and brand management services). Here is the full breakdown, a worked example, and related rates in Services.
GST rate breakdown for marketing
- GST rate: 18%
- Intra-state: 9% CGST + 9% SGST
- Inter-state: 18% IGST
- SAC code on the invoice: 999292
- Also covers: brand management, marketing agency
Rates reflect the GST 2.0 structure effective 22 September 2025 (slabs 0%, 5%, 18%, 40%). Confirm the current rate on the official GST portal before invoicing.
Worked example: GST on marketing
- Taxable value: ₹10,000
- GST (18%): ₹1,800
- Within state: ₹900 CGST + ₹900 SGST
- To another state: ₹1,800 IGST
- Invoice total: ₹11,800
FAQs about GST on marketing
What is the GST rate on marketing?
The GST rate on marketing is 18%. Intra-state it is 9% CGST + 9% SGST; inter-state it is 18% IGST. Marketing falls under SAC code 999292.
What is the HSN code for marketing?
Marketing falls under SAC code 999292, which covers marketing and brand management services. Show this code on every GST tax invoice line for marketing.